Decision details

The Executive will be asked to approve Shop Front Design Guidance, produced as a Planning Advice Note, for Dagenham Heathway to support and add value to regeneration projects already underway in the area such as the public realm improvements

Received a report on proposed guidance for retailers, in the form of a Planning Advice Note (PAN), in relation to the design of shop fronts in the Heathway, Dagenham.  Noted that in the longer term the guidance will be rolled out for other shopping areas in the Borough.

Agreed, in order to contribute and add value to the improvements of the public realm principally at the Dagenham Heathway and assist the Council in achieving its Community Priority of “Raising General Pride in the Borough”, to:

(i)  Approve the Dagenham Heathway Shop Front Design Planning Advice Note (PAN 7); and

(ii)  Authorise the Corporate Director of Regeneration to make any non-material changes as may be necessary to PAN 7.